Peter Do
Jeff Kravitz//Getty ImagesRight now, no one has more buzz than Peter Do (shown at right with rapper Johnny Suh at the 2022 Met Gala). The designer’s eponymous label—which he co-founded with friends Lydia Sukato, Vincent Ho, An Nguyen, and Jessica Wu—has cultivated a devoted following for its sleek, luxe creations. Do is Vietnamese, and his minimalist pieces tend to reference his cultural heritage and upbringing. They’re highly desirable, and the fashion world has taken notice—it was just announced he’ll be pulling double duty as creative director at Helmut Lang.
Peter Do Button-Front Silk Wrap Shirt

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Credit: Courtesy of Bergdorf GoodmanMonse
Roy Rochlin//Getty ImagesBefore Laura Kim and Fernando Garcia took over at Oscar de la Renta, they started their own label, Monse, in 2016 and now oversee both. The brand quickly became a fashion favorite, best known for knits and athleisure-inspired pieces. Now it counts Nicki Minaj and Daisy Ridley among its fans.
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Monse Cropped Paillette-Embellished Striped Wool Sweater
Credit: Net-a-PorterDeveaux
Jared Siskin//Getty ImagesIf you’re a minimalist who loves the Row, Deveaux will be a welcome addition to your wardrobe. Andrea Tsao and Matthew Breen originally founded the brand as a menswear label, but gained buzz in 2017 when they brought on street-style photographer Tommy Ton to helm the womenswear line. Their runway shows are a perennial favorite, mainly due to their diverse casting of men and women of all ages, races, and body shapes.
Deveaux Janelle Drawstring Cotton Top

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PH5
Roy Rochlin//Getty ImagesFounded by designer Wei Lin and Zoe Champion, PH5 features sustainable knits in colorful, architectural shapes. Their wavy hem has become a brand signature. A favorite of Gemma Chan’s, PH5 has collaborated with the likes of Kith and Fitbit.
PH5 Orange Peewee Shirt
Credit: SSENSEAdeam
Jamie McCarthy//Getty ImagesYou know your brand is big when Naomi Osaka is collaborating with it. Designer Hanako Maeda of Adeam splits her time between Tokyo and New York and describes her approach as “East meets West.” Her clothes combine traditional techniques and sleek, modern silhouettes, with a dash of kawaii cuteness to keep things from getting too serious.
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Adeam Water Stone Straight-Leg Belted Pants
Credit: Neiman MarcusRui
RUIMany have imitated Rui Zhou’s work for her namesake line Rui, but few can come close to her skill at making sexy knits that look like they’re barely threaded together. The body-positive line made a splashy debut at New York Fashion Week in 2018 and now counts the likes of Dua Lipa and Jennie from Blackpink as fans.
Black Cutout Tank Top
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Rhude
Marco Mantovani//Getty ImagesFilipino-American Rhuigi Villaseñor rose to prominence through his brand Rhude, best known for colorful printed shirts and neutral drop-crotch sweats. He was appointed creative director of Bally in January 2022, but recently stepped down, leaving industry observers full of curiosity about what he’ll do next.
Rhude Green Bandana Sweater
Credit: SSENSESandy Liang
Dimitrios Kambouris//Getty ImagesWhat do you get when you mix ’90s nostalgia with a dash of Chinese grandma style? The result is Sandy Liang’s eponymous brand: whimsical, feminine pieces that are often modeled by her own popo. The brand has exploded in popularity thanks to Liang’s delicate dresses, ballet flats, and rosette hair accessories.
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Sandy Liang Opa Dress

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Credit: ShopbopSundae School
BFAIn Asian countries, drugs tend to be both illegal and highly taboo, but Dae Lim aims to change that with his line Sundae School. Inspired by cannabis culture, the fleeces, tees, and shorts have tongue-in-cheek references to his Korean upbringing, as well as clever nods to religion. The brand also has its own array of pre-rolls and edibles, sold in California.
Sundae School Yin-Yang Denim Maxi Tie Skirt
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Chet Lo
ISABEL INFANTES//Getty ImagesNew York–born Chet Lo might be located in London now, but his knits reflect his eclectic Chinese-American upbringing; he draws inspiration from everything from durian to anime. The spiky designs have become a Gen Z favorite, as seen on Doja Cat and Willow.
Chet Lo Spike-Textured long-Sleeve Top
Credit: FarfetchDiana Tsui is a stylist and writer living in New York City. She also writes for The New York Times, W, Elle, and more. Previously she was the senior market editor at New York Magazine's The Cut.
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